Laura Johnson
Senior Graphic Designer
Passionate about designing and overseeing powerful, inspiring and user-friendly creative solutions. In-depth- knowledge of graphic design, styling and layout techniques while efficiently managing people and projects. Currently designing for a number of companies.
I am available for freelance, agency, or in-house roles.
My design process
Scope and research
What problem am I solving, why is it important, and who is the user? Making observations from research, analytics and insights. Taking into account both the business goals and user needs.
Ideate and test
How could the solution look? Creating quick designs; sketching, wireframes, and storyboards. Refining these ideas into detailed, intuitive, on brand final designs while testing and getting user feedback.
Launching and measuring
Is the design to the correct dimensions? Is the design file suitable for others to use? How can this be improved upon? Revisiting the designs and improving the user experience for sign-off.
